Here's Why Our Amazon Student Discount Is The Main Character Of Uni Perks
- Lydia Kah-Pavlou
- Jun 30
- 3 min read

Wondering how students are spending their loans? We took a look at Amazon's shopping data to reveal the must-haves flying into uni halls. From Prime memberships to AirPods Pro, here's what's actually in those Freshers' shopping carts – and why your flatmate keeps ordering bulk toilet roll.
With our Amazon student discount, you can get 6 months free of Prime and then 50% off a membership, which means unlimited free delivery, access to exclusive TV shows and more. It's no secret that you can get pretty much anything on Amazon, but if you want to shop smarter and find out exactly how other students are making the most of their Prime membership, here's what the data is saying.
🎉 Prime Day Lands in the UK – July 8th to 11th!
Hold onto your wallets, folks—Prime Day has officially landed in the UK! The sale kicks off at midnight on Tuesday, 8 July, and this time it's a four-day extravaganza, running straight through to Friday, 11 July.
That's right – twice as long as the usual two-day blitz. And why stop there? Amazon's dropped "Today's Big Deals": fresh daily offers at midnight alongside lightning deals that actually change often enough to keep your finger glued to the refresh button.
But let's not get distracted by tech… unless you want to. From gadgets to groceries, this is your cue to swoop in on those must-have items. Whether you're bagging bargains on skincare, air fryers, or gaming gear—get that student Prime trial signed up and look out for your wishlist notifications.
Top categories on Amazon for students*
Ranking | Product category |
|---|---|
1 | Amazon Prime student membership |
2 | Tech |
3 | Health & fitness |
4 | Food & drinks |
5 | Home essentials |
*Based on products sold from Amazon via Student Beans in 2025.
Key insights
Prime membership rules
It's no surprise that students are investing in a Prime membership for those sweet, sweet perks. Why? Free Deliveroo Plus and next-day delivery on last-minute uni supplies beats rushing around the shops any day.
With a massive chunk of students opting to continue their membership after their free trial, the affordability and convenience of having Prime just can't be ignored.
Tech tops the charts

From Apple AirPods to the Amazon Firestick, tech gadgets are the must-have items, showing that students are willing to invest in quality products that enhance their digital lives. Noise-cancelling headphones and cheap streaming are non-negotiables for surviving shared accommodation.
Self-care is a must

The rise in sales of health and wellness products, like Magnesium Glycinate and teeth whitening kits, indicates a priority towards self-care. Students are not just surviving but thriving! Self-care > hangovers, apparently.
Buying snacks is the ultimate hack

From Haribo to Amazon's own-brand water, students love to bulk-buy affordable snacks. Pro tip: Goldbears on Amazon will cost less when you buy in bulk, and they seem to be a solid student staple.
Students care about their homes
Purchasing affordable essentials in bulk, such as toilet paper, shows students are savvy savers, getting the most for their money without sacrificing quality. Plus, mould spray was also a top seller, which shows we're all in it together with mouldy student houses, but at least there's an affordable solution.
What this means for students
These trends highlight students' blend of practicality and premium tastes. For those looking to stretch their budget further, a Prime Student membership could be your ticket to savings and convenience. Time to get your Amazon student discount and get shopping!
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